School of Business and Economics: Recent submissions
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Mwangi, Moses Mwenjera (Daystar University School of Business and Economics, February , 2017)[more][less]
Abstract: Insurance companies are in the business of managing risk. This requires a well thought out structure that will ensure insurance companies are able to manage both the risk they face and for the insured. Relating financial risk management and performance, insurance firms will be able to come up with risk management practices that will maximize the shareholders profits. The purpose of the study was to assess the effects of financial risk management practices on financial performance of medical insurance companies in Kenya. A descriptive research design was adopted for this study. The population of this study was employees of CIC, Jubilee and UAP insurance based at the headquarters. The target population of this study was staff members in finance, business development, risk management, actuarial, claims, QA analysts, business analysts, and underwriting team. The study adopted a descriptive research design. Both primary and secondary data was used in this study. The sample size of the study was 127 employees. Primary data was collected through the use of questionnaires. Questionnaires were picked and dropped to the three insurance companies. Once the questionnaires the mass of raw data collected from the field was systematically organized to facilitate data analysis. Data was analysed using SPSS version 23 and presented using graphs and frequency tables. The study revealed that the companies extended credit facilities to its life policy holders based on the amounts saved in the policy. The study also established that credit appraisal, credit risk monitoring and assessment played the most significant role in influencing financial performance of medical insurance companies. The study recommended that the management of insurance companies should enforce financial risk management frameworks that conform to international best practices. Description: Master Of Business Administration In Finance URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3743 Files in this item: 1
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Mbithi, Boniface (Daystar University School of Business and Economics, May , 2018)[more][less]
Abstract: The purpose of this study was to assess the effect of firm resources on internal business processes in Kenyan manufacturing companies, with a special focus on Trufoods Limited. The study strove to meet the following objectives: To establish the kind of resources at Trufoods limited; to identify the internal business processes at Trufoods limited; and to assess the effects of firm resources on internal business processes at Trufood limited. Descriptive research design was used for the study. The study had a target population of 363 comprising employees of Trufoods Limited. A sample size of 72 was identified using stratified random sampling technique. Questionnaire was used to collect data which was later analyzed using Statistical Package for the Social Sciences (SPSS), version 23. The analyzed data was presented through tables. The study established that machines, raw materials, skills, and governance were the major resources affecting internal business processes at Trufoods Limited; that internal business processes at Trufoods Limited were good; and that there was a correlation between resources and internal business processes at Trufoods Limited. One of the recommendations of the study was that Trufoods Limited needs to continue monitoring its resources for this would enable it survive the dynamic business environment. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3742 Files in this item: 1
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Mwaura, Anselim Mwangi (Daystar University School of Business and Economics, May , 2018)[more][less]
Abstract: With the liberalisation of the petroleum industry and regulation of the sale of petroleum products by the Energy Regulatory Commission, there has been stiff competition among industry players thus impacting on the performance of petrol stations. Organisations employ various strategies to survive in the industry. The purpose of this study was to determine the effect of generic strategies on the performance of petrol stations in Nairobi County, Kenya and the objectives were: To assess generic strategies adopted by petrol stations in Nairobi County, to evaluate the performance measures adopted by petrol stations in Nairobi County and to determine the effect of generic strategies on the performance of petrol stations in Nairobi County. This study adopted a descriptive research design. The sample size was 63 petrol stations in Nairobi County and the respondents were the petrol station managers or supervisors. Questionnaires were the primary data collection instrument. The data was analysed using descriptive and inferential statistics. The results showed that cost leadership and focus were the dominant generic strategies adopted by petrol stations in Nairobi County at 79% and 32.8% respectively. Sales volume and profitability were the most common measures of performance used by petrol stations in Nairobi County with respondents agreeing 98.3% and 96.7% respectively with their use. Based on the findings, the research concluded that there was a positive and significant relationship between generic strategies and performance of petrol stations in Nairobi County. The research recommended that petrol stations should increase the presence of other businesses within the petrol stations’ premises to increase their sales volume so as to improve their performance. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3741 Files in this item: 1
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Njogu, Esther Mukami (Daystar University School of Business and Economics, May , 2013)[more][less]
Abstract: Implementing dedicated financial information systems within organizations is the most challenging part of IT strategies since they significantly increase activity efficiency if properly implemented, and on the other hand, may cause major investment problems. The paper focuses on the financial information systems implementation challenges affecting service delivery by presenting a case study on the National Museums of Kenya. The research study utilized a case study research design. Quantitative techniques were used to analyze data collected from the respondents. The target population of this study was users of FIS and management of NMK and regional accountants. The researcher utilized a semi- structured, self-administered questionnaire to collect data from the respondents. Out of the 40 customers, feedback was received from 35 customers giving a response rate of 88%. The responses received were analyzed using SPSS version 17.0. The findings suggest that NMK did not have FIS in place and that NMK faced an array of challenges in in implementing it FIS that included inadequate planning and coordination fron its headquarters to regional offices, inadequate use of procedures and processes, inadequate infrastructure of integrated systems and lack of enough funds. The recommendation of the study is that NMK management should study competition trends used by its competitors to be at par with them or a head of them. Description: Master Of Business Administration In Finance URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3740 Files in this item: 1
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Mbandi, Jillian .K. (Daystar University School of Business and Economics, May , 2017)[more][less]
Abstract: Knowledge management has emerged as one of the most discussed new management methods. Among the most debated areas in knowledge management has been the association between knowledge and firm performance, but a lack of understanding and consensus remains as a major issue. To gain a sustainable competitive advantage, an organization should realize how to create, distribute and utilize knowledge. This research used River Cross Tracking Limited as a case study to investigate the effect of knowledge management on competitive advantage. The study adopted the descriptive research design. The focus was on a target population of 106 employees of River Cross Tracking Limited in Nairobi. A questionnaire data collection instrument was used in this study to capture data from the target population. The research employed the census technique and the data collected was analyzed using Statistical Package for Social Sciences (SPSS) version 20. The findings indicated that the organization had adopted the components of knowledge management such as knowledge harvesting, filtering, configuration, dissemination and application. The research also indicated that the organization needed to get more involved in knowledge sharing networks. It was also evident that the organization should utilize its current market position to create entry barriers for its competitors. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3739 Files in this item: 1
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Nyenze, Tracy (Daystar University School of Business and Economics, June , 2017)[more][less]
Abstract: The purpose of the study was to establish the effect of leadership traits on achieving competitive advantage in Kenyan state corporations using a case of Kenya Wildlife Services. The specific objectives were to identify the leadership traits exercised at Kenya Wildlife Services, to establish the sources of competitive advantage at Kenya Wildlife Services and to assess the effect of leadership traits on competitive advantage at Kenya Wildlife Services.The study adopted a descriptive research design.The target population was all 327 employees stationed at the head office based at Langata, Nairobi and 30% representative sample of 30% of the target population was selected. Stratified random sampling method was used. The study used primary data to achieve the study objectives. Primary data was collected through questionnaires. Cronbach Alpha was applied in assessing the extent to which the collected data was reliable. Data analysis was done using descriptive statistics including means and frequencies and linear regression model. The results of the analysis were presented in the form of tables. The study found that the most exercised leadership traits were communication, openness to experience, conscientiousness and intelligence. Further findings were that the main sources of competitive advantage at KWS were organization policies and practices, organization culture and government policies and regulations and leadership traits were indicated as the least source of competitive advantage at KWS. The study also found that leadership traits had positive and significant effect on competitive advantage at KWS.The study recommended that state corporations leaders should continuously assess the specific leadership traits at Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3738 Files in this item: 1
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Mureithi, Eva Sheila Karimi (Daystar University School of Business and Economics, April , 2017)[more][less]
Abstract: The success of any bank usually depends on the ability of the bank to satisfy the financial needs of the customers. The effective use of the marketing strategies has become an important instrument to the successful operations of a banking sector. It is against this backdrop that this study sought to assess the effects of marketing strategies on competitive advantage in the banking industry; with a specific focus on Co-operative Bank Limited. The study was guided by the following objectives; To identify the marketing strategies used, to assess the effects of the marketing strategies used on competitive advantage and to identify the challenges faced in using marketing strategies on competitive advantage. The study conducted a descriptive research design. The study targeted the staff members at Co-operative Bank Limited and chose to focus on 94 employees based in the headquarters. Data was collected by use of a questionnaire and the analysis of data was done by SPSS (Version 20) software. Differentiation strategy was the most implemented marketing strategy at Co-operative Bank followed by cost leadership as indicated by 71 and 41 out of 172 responses. There was a general neutral response on the effect of cost leadership strategy, cost focus, differentiation and differentiation focus strategy on competitive advantage as indicated by 67.9%, 73.1%, 60% and 53.8% of the respondents respectively. From these findings, the study concluded that there was a moderate effect of marketing strategies on competitive advantage and was able to recommend the bank should re-evaluate the marketing strategies that are currently being utilized. The study recommended that further studies focus on how the challenges in implementing marketing strategies impact the competitive advantage of a firm. Description: Master Of Business Administration In Strategic Management And Marketing URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3737 Files in this item: 1
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Ndwigah, Bryan Mureithi (Daystar University School of Business and Economics, May , 2018)[more][less]
Abstract: This study sought to assess the effects of marketing strategies on organizational performance in the media industry; with a specific focus on Mediamax Network Limited. The study was guided by the following objectives: To assess the marketing strategies used by Mediamax Network Limited; to assess the trends in organizational performance at Mediamax Network Limited; and to establish the effects of marketing strategies on organizational performance at Mediamax Network Limited. The study employed descriptive research design and targeted employees at Mediamax Network Limited headquarters in Nairobi. The study’s sample size was 108 and purposive sampling technique was used. Data was collected by use of questionnaire and was analyzed using Statistical Package for the Social Sciences (SPSS), version 20. The study findings revealed that a majority of the employees at Mediamax Network Limited recognized the use of marketing strategies, with market development strategy being the most implemented strategy, followed by product development and lastly market penetration; a majority of the respondents agreed to customer satisfaction, profitability and market share as measures of organizational performance; and that there was a strong positive relation between marketing strategies and organizational performance. The study recommended that Mediamax Network Limited could re-evaluate its marketing and have a stronger implementation of product development and market penetration strategies; and that the government could look at how to train media organizations on adequate leadership and on enhancement of organizational culture. Description: Master Of Business Administration In Marketing URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3736 Files in this item: 1
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Kiema, Dennis Musili (Daystar University School of Business and Economics, June , 2017)[more][less]
Abstract: The study examined the effect on Non-Performing Loans (NPLs) on the financial performance of selected commercial banks listed with the Nairobi Securities Exchange (NSE). The study’s objectives were: to identify causes of NPLs within NSE listed selected commercial banks in Kenya; to establish the level of NPLs among the NSE listed selected commercial banks; to identify measures of financial performance among the NSE listed selected commercial banks; and to determine the effect of NPLs on the NSE listed selected commercial banks’ financial performance. Descriptive research design guided the study. The study’s target population was the 11 NSE listed commercial banks out of which a sample size of four banks was drawn. Data was collected by use of questionnaire and through a review of the sampled annual financial statements for the period 2011 to 2015. The collected data was analyzed using Stata software and was presented in form of tables and figures. Some findings of the study were: that inflation, interest rates, weak credit appraisal, and insider lending were some of the probable causes of NPLs; that the levels of NPLs in Tier 1 banks were far much less than those in in Tier 2 banks. Among the study’s recommendations were: that internal factors that cause NPLs in commercial banks should be controlled; and that Tier 2 banks need to be strict with the loans they issue and should have more controls on their bad and doubtful loans. The study concluded that there is a direct relationship between NPLs and the financial performance of commercial banks listed in the NSE. Description: Master Of Business Administration In Finance And Strategic Managment URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3735 Files in this item: 1
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Wariara, Ephraim Mukui (Daystar University School of Business and Economics, June , 2016)[more][less]
Abstract: Private security firms such as KK Security Company are registered private corporation companies that specialize in providing contract commercial services to domestic and foreign entities with the intent to protect personnel and humanitarian and industrial assets within the rule of applicable domestic law. This study set out to find out the effects of organization culture on strategic alignment. The objectives were: to determine the effect of working environment on strategic alignment in private security companies; to determine the effect of employees‟ commitment to learning of the organization culture on strategic alignment in private security companies; to establish the effect of employees‟ values on strategic alignment in private security companies. The study employed descriptive research design. The population of KK Security deployed in Nairobi was 1156, from which a sample size of 115 employees was drawn. The study adopted questionnaires for data collection. The Statistical Package for Social Sciences (SPSS) version 21 was used to analyze the data. The findings revealed that the work environment was important in the security firm. The firm allowed for personal freedom for the employees, who enhanced confidence. Employees‟ commitment to learning of the organization culture also effected strategic alignment in firms. It was evident that KK Security offered training programs to its employees to enhance learning of its organizational culture. As the findings suggested, the knowledge of organization culture improved performance by the staff, increased businesses and revenues, and greater customer satisfaction. This study recommends that security companies should create a good working environment for their employees. Security firms should create a sound organization culture that would be in line with their business strategies. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3734 Files in this item: 1
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Gathara, Mary Wanjiru (Daystar University School of Business and Economics, June , 2018)[more][less]
Abstract: This study sought to find out if organizational culture had an effect on the performance of family businesses in Kenya, with a specific focus on Chandaria Industries Limited. The study was guided by the following objectives:to identify the components of organizational culture, to examine the measures of performance and to examine the effect of organizational culture on the performance of family-owned businesses. The study conducted a descriptive research design and sampled a total of 170 staff of Chandaria Industries Limited which included senior management, middle level management and subordinate staff. Data was collected by use of a questionnaire and data analyzed usingSPSS version 21 software. Data was presented using frequency tables and figures. The response rate for this study was at 70%. The study was able to establish the following key findings: The study found that the components of organizational culture includedleadership, consistency, mission and team involvement as noted by 61.9%, 64.3%, 71.4% and 78.6% of the respondents respectively. The results of the study revealed that there was high correlation between competency and mission with employee satisfaction. The study also established that the measures of performance at Chandaria industries limited included competitiveness, employee satisfaction and growth. The study concluded that organizational culture components such as leadership, consistency, mission and team involvement affected organizational performance at Chandaria Industries Limited. The study recommends the stipulation of clear goals, to engage its teams and enhance organizational the extent of implementation of organizational culture. Description: Master Of Business Administration Instrategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3733 Files in this item: 1
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Kamchira, Gladys Naluso (Daystar University School of Business and Economics, June , 2019)[more][less]
Abstract: The current study examined how public participation affected the success of Constituency Development Fund (CDF) projects in Lang’ata Constituency, Nairobi County. The study specifically examined how community awareness, consultation in project identification and decision making, community involvement in project implementation, and the government policy affected the success of CDF projects. The study was premised on the stakeholder theory, the ladder of citizen participation and the four dimensions model of project success. A descriptive research design was adopted. The study targeted 18 CDF projects from Lang’ata Constituency that had been implemented between 2015 and 2017. A total of 115 respondents (households within Lang’ata constituency) were sampled. Data was collected using questionnaires and interview guides and analyzed using Statistical Package for Social Sciences (SPSS) version 23.0. Findings were presented using statistical tables. The study findings indicated that 48.6% of the CDF project success in Lang’ata Constituency can be explained by public participation as indicated by R square (R2) of 0.486. The findings further indicated that government policy had a positive moderating effect on the success of CDF projects in Lang’ata Constituency. The study concluded that there is limited community awareness on the available CDF projects and inadequate consultation of the community in identification and decision making on CDF projects. The study further concluded that there no public participation in the implementation of CDF projects. Therefore, the study recommended that public education forums should be arranged and community should be involved in prioritization of projects as well as be involved in the active management and implementation of projects. Description: Master Of Business Administration In Strategic Management And Project Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3732 Files in this item: 1
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Arina, Jennifer Wambui (Daystar University School of Business and Economics, June , 2016)[more][less]
Abstract: The purpose of the study was to establish the effect of strategic human resource management practices (SHRM) on employee performance the research was conducted at Kenya Law Reform Commission. The sample size included 52 members of the commission. The main objectives were to establish strategic human resource management practices, to identify the extent to which the practices enhanced employee performance and to determine the effect of strategic human resource practices on employee performance. A questionnaire was used to collect data, from which data was analyzed using Statistical Package for Social Sciences and was presented through graphs and tables. The research found out that the most used strategic human resource management strategy were employee participation according to 44.7% of employees, employee security according to 38.3%, formal training according to 36.2%, performance- based compensation according to 25.5%, and result oriented performance according to 17% of employees. The effect of these SHRM practices was lower employee turnover, timeliness of output, improving quality and quantity of output, improving productivity. The study also suggested that there is need for individual formal training to the employees, develop career ladders strategies and increase employee participation in the formulation of strategic human resource management practice plans and policy to ensure that employee commitment is improved and there is increased quality, quantity and timeline of output and finally reducing the turnover rate of employees. Description: Master Of Business Administration In Strategic Management And Human Resource Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3731 Files in this item: 1
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Njau, Catherine W. (Daystar University School of Business and Economics, October , 2018)[more][less]
Abstract: The study focused to analyze the effect of strategic innovation on performance of firms in Kenya; a case study of Seven Seas Technologies. Its objectives were to assess the strategic innovations used at Seven Seas Technologies, to establish the determinants of firm performance at Seven Seas Technologies, and finally to assess the effect of strategic innovations on firm performance at Seven Seas Technologies. The study adopted descriptive research design because it enabled the researcher to identify and describe the population under study and analyze Seven Seas Technologies, in terms of strategic innovations and how they have affected its performance. In this study the research was conducted at Seven Seas Technologies, Nairobi, which had a target population of 96 employees. The census approach was used to selects the respondents of the study. This study used primary data, which was collected through questionnaires. Data analysis methods involved quantitative procedures that included descriptive statistical methods such as means and frequencies. The findings showed that the organization had integrated various process innovations, product innovations and market innovations which positively enhanced the organizational performance in terms customer satisfaction, reduction in market transactions costs and establishments of feedback channels to capture customer information to further improve organization performance. Based on the findings, the study concluded that organization in this modern business environment rely significantly on strategic innovations at various level in their value chain to enhance their performance. The study recommends that any firms that seeks to enhance their performance should focus on integrating latest and relevant innovation in their sectors in various value chains in their organization. Innovations reduce operation costs and enhance performance of firms. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3730 Files in this item: 1
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Madaha, Peter George (Daystar University School of Business and Economics, December , 2016)[more][less]
Abstract: The overall goal of this study was to establish the effect of Strategic leadership on employee motivation. The study focused on a case study of Africa Inland Church Makongoro Pastorate, Mwanza Tanzania. The study was guided by the following specific objectives; to identify the strategic leadership practices embraced by AIC Makongoro Pastorate Mwanza, Tanzania, to determine the level of employee motivation at AIC Makongoro pastorate Mwanza, Tanzania, to determine the effect of strategic leadership on employee motivation at AIC Makongoro pastorate Mwanza, Tanzania, to find out challenges facing at AIC Makongoro Pastorate Mwanza, Tanzania, strategic leadership in embracing strategic leadership. The study reviewed both theoretical and empirical literature where the Servant Leadership Theory and Vroom‟s Expectancy theory were used to demonstrate the leadership style and employee motivation how they relate together to achieve performance. The research used the descriptive design as it mainly focused on the issues or problems attitude toward the leadership of AIC over the years and the changes and improvements that have been experienced in the organization over the years. The target population was composed of 102 people comprising all officers within the employees of AIC Makongoro pastorate which include pastoral staff, senior managers, middle level managers, other management staff, junior workers and temporary employees of AIC Makongoro pastorate in Mwanza, Tanzania. The target population sampled was 50%. Statistical Package for Social Sciences (SPSS) software versions 21 was used in data analysis. The study found out that strategic leadership played a major role in employee motivation. The study recommends that organization should adopt strategic leadership style if they are to improve on their employee motivation. Description: Master Of Business Administration In Human Resource Management And Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3729 Files in this item: 1
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Yegon, Leah (Daystar University School of Business and Economics, June , 2018)[more][less]
Abstract: Strategic leadership has been used by various firms around the world to solve different organizational issues. The purpose of the study was to establish the effect of strategic leadership on organizational performance at Deloitte Kenya. Its objectives were to identify the components of strategic leadership at the Deilotte firm, establish the level of organizational performance at the Deloitte Kenya, and to determine the effect of strategic leadership on organizational performance at the Deloitte Kenya. The study employed descriptive research design. The population of the study was 643 employees at the Deloitte Kenya and the target population was 256 employees drawn from Deloitte Kenya’s Administration, marketing, customer service, finance, and Human resource departments. The study used stratified sampling technique to select a sample size of 77 employees. Questionnaire was used to collect data and SPSS version 21 was used to analysis the data. The study found that strategic direction, strategic control, firms resources and corporate culture were employed in Deloitte Kenya and that strategic leadership positively affected the organizational performance of the Deloitte Kenya. The study concluded that there were components of strategic leadership considered by Deloitte Kenya in its operations including strategic directions, strategic controls, corporate culture and firm’s resources and that Deloitte Kenya used different measures to gauge the level of its performance in the industry. Therefore the study recommended that the organization should reinforce the components of strategic leadership in the organization in order to improve the organizational performance. The researcher further recommended that a similar study be conducted to other audit firms in order to do a comparison and generalization on the findings. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3728 Files in this item: 1
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Ndwigah, Bryan Mureithi (Daystar University School of Business and Economics, May , 2018)[more][less]
Abstract: This study sought to assess the effects of marketing strategies on organizational performance in the media industry; with a specific focus on Mediamax Network Limited. The study was guided by the following objectives: To assess the marketing strategies used by Mediamax Network Limited; to assess the trends in organizational performance at Mediamax Network Limited; and to establish the effects of marketing strategies on organizational performance at Mediamax Network Limited. The study employed descriptive research design and targeted employees at Mediamax Network Limited headquarters in Nairobi. The study’s sample size was 108 and purposive sampling technique was used. Data was collected by use of questionnaire and was analyzed using Statistical Package for the Social Sciences (SPSS), version 20. The study findings revealed that a majority of the employees at Mediamax Network Limited recognized the use of marketing strategies, with market development strategy being the most implemented strategy, followed by product development and lastly market penetration; a majority of the respondents agreed to customer satisfaction, profitability and market share as measures of organizational performance; and that there was a strong positive relation between marketing strategies and organizational performance. The study recommended that Mediamax Network Limited could re-evaluate its marketing and have a stronger implementation of product development and market penetration strategies; and that the government could look at how to train media organizations on adequate leadership and on enhancement of organizational culture. Description: Master Of Business Administration In Marketing URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3727 Files in this item: 1
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Ngonze, Flora Ngina (Daystar University, School of Business and Economics, May , 2012)[more][less]
Abstract: E-business is quickly become an integral part of a company’s business strategy by manifesting itself in the increasing importance of tailoring products / services along the lines of the customer's needs. The integration of e-business and ICT leads to the transformation of the business firm’s processes in delivering higher customer value by utilising developments in computing technology and philosophy. This study set out to establish the relationship between E-business strategies and business value. The main objectives that were addressed were to determine whether the E- business strategies employed in CTDLT were viable in enhancing business market share and its strategic goals; the impact of E- business on the competitiveness of CTDLT on levy collection over other levy collection modes; whether the E- business strategies contributed to the improved levy collected in the financial year 2010/2011 and how the use of E- business strategies enhanced customer satisfaction and retention at CTDLT. The study found that for a company that was embarking on a journey of embracing technology, e-business strategies were important to ensure continued success through enhanced business value to both internal and external stakeholders. In order to spur growth in the market share (customer base), competitiveness, company returns/profitability and customer satisfaction in CTDLT, the study recommended that the organization should invest more on E-business strategies so as to improve its operation efficiency; introduce other levy payment modes through mobile commerce such as Mpesa and carry out Business process reengineering in order to gain a competitive advantage and increase its profitability. Description: Master of Business Administration in Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3724 Files in this item: 1
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Mwangi, Kihara, Onesmus (Daystar University School of Business and Economics, May , 2012)[more][less]
Abstract: The topic of the study was “Effectiveness of the value chain in selected collective investment schemes to investors in Kenya”. CIS are attributed to adding value to investors based on the structures under which they are formed which create a value chain, which an individual investor may not be in a position to have. The problem therefore was to look at the value chain in collective investment schemes and determine whether they were effective in meeting the needs of the investors. The purpose of the study was to find out whether the CIS’s value chain was effective in meeting investor’s needs and whether those who invested through CIS got value for their money. The objectives of the study were to determine how value was created to an individual investor through a collective investment scheme value chain, to find out the effectiveness of value addition in Collective Investment Schemes and to determine whether Kenyan CIS offered products affordable to its target market. The researcher used a descriptive research design for the study. Questionnaires were the primary data collecting tools, and the data collected was analyzed using Statistical Package for Social Science (SPSS) software and the results presented in tables and charts. The study recommends that investors need to familiarize themselves with how the other funds are performing so as they may make informed decisions, Investors also need to understand the costs of investing as these are the key areas where their investments can be easily diluted as has been seen in previous studies. An industry formula for calculating the costs of investing in a unit trusts should be derived such as the Total Expense Ratio (TER) used in South Africa. Description: Master Of Business Administration In Finance & Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3723 Files in this item: 1
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Njau, Dennis (Daystar University School of Business and Economics, November , 2017)[more][less]
Abstract: Despite the increasing use of agency banking in Kenya, the effects of agency banking on performance of banks in Kenya is yet to be determined. This study sought to fill that exact gap by assessing the effect agency banking has on the performance of banks in Kenya. The study applied a descriptive research design. While the total population of this study was 13 commercial banks, the target population for the purpose of this study narrowed down to three of Kenya’s leading banks whose selected staff, agents and customers served by agents were engaged. Purposeful sampling technique was used in identifying the respondents. The study used both primary and secondary data. The questionnaires were subjected to pretesting before being adminstaered to the respondents. For purposes of analysis, descriptive statictics as well corelation and regression analysis were used. From the findings of this research, adoption of agency banking is recommended for the benefits it presents to the banks that adopt the model. Agency banking has provided answers to bank’s dilemas of how to feasibly grow wider distribution networks, drive financial inclusion, bridge the access gaps to financial services for their target customers as well as facilitate and make it easier for their customers to run their transactions. These interventions brought about by agency banking have received such positive responses by the customers of banks that have rolled out the model as rerflected in these bank’s performance. This study therefore recommends that there should be adoption of agency banking for improved performance by commercial banks. The requirements for operating an agency should be revised to encourage more agents to engage in the business. Description: Master Of Business Administration In Strategic Management And Marketing URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3722 Files in this item: 1