An Assessment of the Effect of Motivational Strategies on Organizational Performance. A Case Study of XYZ Company

Abstract

Purpose: The purpose of the study was to assess the effect of motivational strategies on XYZ Company’s performance. Methodology: Descriptive research design was used in carrying out the study in which the target population under study consisted of 75 employees of XYZ Company were sampled. The study then used a stratified sampling method followed by simple random sampling. The research instrument used was a questionnaire. Data collected was analysed using SPSS 20.0 statistical software and findings presented in tabular descriptive frequencies and percentages. Results: The findings implied that motivational strategies affect performance as motivated employees are able to produce quality products, satisfy customer needs leading to increased profitability The study findings also indicated XYZ Company had adopted several motivation strategies which included job design, goal setting, career development and reward systems. Further, descriptive studies also showed that they did not have employee development schemes, modern technology, job security, mentorship and exposure to international processes. Unique contribution to theory, practice and policy: The study provides recommendation that the organization should pursue other motivational strategies which include team work, a flat structure, adoption of modern technology, pool transport, International Benchmarking sessions to expose employees to best practices in the world, work environment and employee coaching and mentorship programs as this is will improve the motivation of staff and a consequence lead to improved performance.